Marketing That Honors the Mission of Mental Health

Our services

Marketing That Honors the Mission of Mental Health

There are endless ways to “market.” But only a few ways that truly matter.

At 1nessAgency, we focus on doing the work that brings the right patients to the right providers. Not just more clicks—but more connection. Not just visibility—but alignment.

Our co-founder, James Tannahill, comes from your side of the table. With a background in clinical research and practice strategy, James has seen firsthand the complexities of patient care — from compliance pressures to the nuances of ethical communication. That’s why our services are built to free you up to do the work that matters most: healing people.

You don’t need gimmicks. You need clarity, precision, and peace of mind. That’s what we deliver.

Website Design & Development

Your Digital Front Door Should Feel Like Your Practice.

Your website is often the first interaction a patient has with your care model. If it’s outdated, confusing, or untrustworthy, you may never get the chance to help them.

What We Do:

  • Custom websites designed for medical practices

  • Clear site architecture tailored to service lines

  • Secure, HIPAA-conscious hosting options

  • Intuitive mobile design + lightning-fast speed

  • Content written for trust, clarity, and SEO value

Benefits to You:

  • Fewer no-shows, better conversions

  • Stronger patient confidence before they even call

  • Less time spent answering the same questions

  • Professional presence aligned with your quality of care

Patient Acquisition & Advertising

Ethical, Data-Driven Campaigns That Respect the Weight of Mental Health.

Our advertising isn’t pushy—it’s precise. We craft campaigns that speak to patient readiness and position you as a trusted authority.

What We Do:

  • Google Ads and Meta (Facebook/Instagram) targeting

  • Compliance-aware copywriting and creative

  • Landing pages optimized for conversion and intake

  • Geo-fencing and remarketing strategies where appropriate

Benefits to You:

  • Higher-quality leads, not just volume

  • Predictable, scalable growth

  • Full visibility into ROI with transparent dashboards

  • Greater peace of mind: no wasted spend, no noncompliance

Website Optimization (Speed, Mobile, UX)

Because Seconds Count—And So Do First Impressions.

A slow, glitchy, or confusing website is more than just a tech issue. It’s a barrier to care.

What We Do:

  • Mobile-first performance tuning

  • Page load optimization and caching

  • UX testing and flow refinements

  • Accessibility enhancements for all users

Benefits to You:

  • Decreased bounce rates

  • Higher booking and call rates

  • Greater inclusivity and trust across demographics

  • Improved performance across devices and browsers

HIPAA-Compliant Marketing Systems

Because You Deserve to Grow Without Risk.

Many agencies overlook HIPAA entirely. We build your marketing stack with privacy, security, and compliance at its core.

What We Do:

  • HIPAA-aware hosting and secure form integrations

  • Email/SMS automations with proper consent protocols

  • Ad and retargeting compliance guidance

  • Internal documentation support

Benefits to You:

  • Peace of mind with PHI boundaries respected

  • Reduced legal and ethical risk

  • Marketing that scales safely with your practice

  • A partner who understands the rules

SEO (Search Engine Optimization)

Includes: Content SEO + Technical SEO

So Patients Searching for Your Services Actually Find You. It’s not enough to have a website. It needs to be found by the right people, at the right moment, in the right state of readiness.

What We Do:

  • In-depth keyword mapping for your specialty and local area

  • Structured content writing that speaks to patient needs and intent

  • Technical SEO: site speed, crawlability, schema, and page structure

  • Ongoing optimization based on analytics and industry shifts

Benefits to You:

  • Increased qualified website traffic

  • Higher trust and engagement from first visit

  • Stronger Google rankings in your specialty and region

  • Less reliance on paid ads over time

Reputation & Review Management

Your Clinical Results Are Strong. Let’s Make Sure the World Knows.

Patients trust social proof—especially when they’re struggling. But many clinicians don’t have a system to consistently generate and manage reviews.

What We Do:

  • Automated post-visit review invites (via email or text)

  • Monitoring and management of Google, Healthgrades, etc.

  • Respond gto uidance to protect reputation without violating HIPAA

  • Reputation-building strategy integrated into patient flow

Benefits to You:

  • Increased patient trust and decision confidence

  • Higher conversion rates from websites and directories

  • Greater visibility in local search rankings

  • Fewer awkward conversations about negative reviews

Intake Flow & Lead Tracking

Fewer Drop-Offs. More Conversions. Better Insight.

Most clinics lose patients in the intake process. We fix that—by reducing friction and increasing follow-through.

What We Do:

  • Intake form optimization and automation

  • CRM/EMR integrations for real-time tracking

  • Lead source attribution and conversion tracking

  • Dashboard reports customized to your KPIs

Benefits to You:

  • Completed more intakes and booked sessions

  • Less admin time, fewer human errors

  • Visibility into what’s working (and what’s not)

  • Better planning, smarter decisions

Analytics & Reporting

Know What’s Working. Adjust What Isn’t. Repeat.

Gut instinct is powerful. But paired with real data? It's unstoppable.

What We Do:

  • Real-time dashboards customized to your practice

  • Monthly reports with actionable insights

  • A/B testing to refine messaging and UX

  • KPI setting aligned with clinical or growth goals

Benefits to You:

  • Better decisions based on facts, not feelings

  • Smarter budget allocation

  • Clear ROI reporting for internal leadership

  • Less confusion. More confidence.

Final Note

At the 1nessAgency, our goal isn’t to overwhelm you with options—it’s to refine your path and focus on what matters. You’re doing sacred work. We’re here to help the right people find it.